Your company – your brand – needs a logo, and you’ve decided to get one designed by a professional. Great! How do you decide that the result is exactly what you need? Is it art or is it science? I’d say it’s a little bit of both. Here are some guidelines that will help you
How do you make your brand stand out from the competition? How do you ensure that you’re found on the web by your target audience? You have to understand the main ideas behind Search Engine Optimization (or SEO), and your brand’s website has to reflect this.
A business website is a common practice these days – a way to tell your visitors about your product or service, and to invite them to inquire and buy. It’s so common, in fact, that there are millions of websites in your industry alone. What’s the best way to stand out from the crowd? How
How to lower your bounce rate and invite your visitors to read on
The role of photos and spokespeople on web pages
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